We are looking for a Social Strategist who has successfully scaled social audiences to over one million followers and can apply that expertise to drive audience growth, content direction, and community engagement for multiple connected brands.
Key Responsibilities
- Own and execute audience growth strategies to scale brands
- Define content pillars, positioning, and social media direction
- Advise on Reels, TikTok, Shorts, and short-form video strategy to boost reach
- Build community engagement and retention initiatives
- Identify creator collaborations, partnerships, and growth opportunities
- Recommend and structure paid social strategies to accelerate organic growth
- Set growth targets, track metrics, and iterate based on performance
- Translate creative vision into actionable social media plans
Qualifications
- Proven track record growing a creator, brand, or media property to 1M+ followers with specific examples to share
- Experience growing creator brands, media properties, entertainment companies, or community-led audiences
- Deep knowledge of Instagram, TikTok, YouTube, Reels, and short-form content trends and algorithms
- Expertise in audience growth, content strategy, retention, and community building
- Entertainment, film, creator economy, or media industry experience preferred
- Ability to develop culturally relevant engagement strategies for niche audiences