Join PetLab Co., a leading DTC pet supplement company, as Executive Producer / Lead Creative Editor. Collaborate closely with the Creative Director to produce top-tier content and guide the team in delivering high-impact creative for social platforms like Meta, TikTok, and YouTube, driving revenue through efficient production and leadership.
Key Responsibilities
- Produce high-performing paid social and YouTube content emphasizing hooks, pacing, and retention.
- Analyze data to iterate and scale successful creatives into various formats.
- Oversee production workflows, including shoots and content delivery from concept to final output.
- Lead and mentor editors and producers to uphold high creative standards.
- Optimize operations to enhance efficiency, eliminate bottlenecks, and accelerate production while maintaining quality.
Qualifications
- Demonstrated elite editing expertise for Meta, TikTok, and YouTube, focusing on hooks, pacing, and retention storytelling.
- Over 5 years in creating effective social content for direct response or DTC eCommerce settings.
- In-depth production experience, including managing live-action shoots and full content workflows.
- Advanced skills in tools like Adobe Premiere Pro, After Effects, or Final Cut Pro.
- Track record in leading or mentoring creative teams to improve output.
- Strong grasp of performance marketing and how creative elements influence conversions.
Benefits And Growth
- Private health care via Vitality.
- 28 days annual leave plus public and bank holidays.
- Help@Hand employee assistance program.
- Royal London pension with 5% employer contribution.
- Enhanced maternity, paternity, and adoption leave.
- Nursery salary sacrifice scheme.
- Generous learning and development budget.
- Annual puppy therapy sessions.
- Free office breakfast, fruits, and snacks.
- Dog-friendly workplace.
- Life assurance providing four times basic salary to beneficiaries.
- Discount vouchers and gym memberships through WellHub.
- Electric vehicle salary sacrifice scheme saving 30-40% on costs.
- Give Back Day with volunteer time off and £50 charity donation.
- Health cash benefit for dental and related expenses.