Part-Time Social Media & YouTube Growth Manager at Bardel Entertainment, Remote, CA

Part-time Social Media & YouTube Growth Manager needed to launch and grow a new preschool-animated series on YouTube and supporting social platforms, focusing on channel setup, short-form repurposing, influencer coordination, SEO optimization, and performance-driven growth strategies.

Key Responsibilities

• Set up and optimize a new YouTube channel with launch-ready configuration and Made for Kids compliance
• Plan and manage content calendars, publishing workflows, and pre-launch activities
• Edit and repurpose long-form episodes into platform-native short-form videos for YouTube Shorts, TikTok, and Instagram Reels
• Coordinate influencer partner posts and stories to maximize cross-platform traffic and engagement
• Write SEO-optimized titles, descriptions, and tags; direct thumbnail creation to improve CTR and retention
• Design and run social campaigns, countdowns, and parent-focused engagement initiatives around launch
• Monitor analytics across platforms and iterate on content and distribution based on performance data

Qualifications

• 4+ years experience in social media or YouTube content roles
• Hands-on experience managing or growing a YouTube channel through launch or growth phases
• Proven ability to create or repurpose short-form video content for TikTok, Instagram Reels, or YouTube Shorts
• Strong skills interpreting platform analytics including CTR, retention, watch time, and traffic sources
• Basic video editing proficiency
• Preferred: background in children’s content, preschool media, or parenting audiences
• Preferred: experience with YouTube growth tools such as TubeBuddy or VidIQ
• Preferred: experience managing influencer or partnership campaigns

Benefits And Growth

• 15-20 hours per week
• CAD $50–65 per hour
• Flexible/hybrid work environment with remote option and in-studio requirements during onboarding and rush weeks
• Extended health and wellness benefits from day one
• RRSP matching