Digital Marketing Manager at Cupix, Remote in United States

Cupix seeks a Digital Marketing Manager to lead online social strategy, content efforts, PR, research, tool audits, and event programs, reporting to the VP of Marketing.

Key Responsibilities

• Develop the strategic direction of the company’s online social media presence through targeted campaigns, content creation, and community management.
• Track performance, analyze data, and optimize campaigns across digital channels to drive awareness and engagement.
• Craft compelling press releases to communicate company news, product launches, and updates.
• Conduct market and user research, identify trends, gather insights, and perform competitive analysis.
• Audit third-party marketing tools for effectiveness, compliance, and goal alignment.
• Coordinate trade show activities and develop pre-/post-event marketing strategies to maximize ROI.
• Attend at least 10 US events, conferences, or trade shows per year.

Qualifications

• Master’s degree or equivalent in Marketing, Business Administration, or closely related field.
• 6 months of work experience in the tech industry.
• 6 months of experience in social media strategy, content creation, and community management.
• 6 months of experience tracking performance, analyzing data, and optimizing digital campaigns.
• 6 months of experience writing press releases for media and public communications.
• 6 months of experience conducting market/user research and competitive analysis.
• 6 months of experience auditing third-party marketing tools.
• 6 months of experience coordinating trade shows and developing pre-/post-event strategies.

Education

Master’s Degree

Benefits And Growth

• Choice of medical, dental, and vision insurance plans.
• Additional coverage options for life, accident, or critical illness.
• Flexible paid time off, sick leave, short-term and long-term disability.
• Paid holidays and one paid day off for your birthday.
• $50 monthly phone/internet allowance.
• 401(k) plan.
• Paid parental leave.
• HSA/FSA options.
• Employee Assistance Program (EAP).