We’re seeking a content-driven social storyteller to serve as the dedicated US market expert for NEOM Wellbeing, working within a globally led social function to bring the brand’s strategy to life for American audiences.
Key Responsibilities
- Lead day-to-day execution of US social content across organic platforms, including planning, copywriting, and scheduling.
- Shoot, edit, and publish social content such as Reels, TikToks, Stories, and static posts tailored to US audiences.
- Collaborate with the Senior Brand and Content Manager to shape US social strategy aligned with global direction.
- Adapt global campaigns for US audiences while preserving brand consistency.
- Manage US-based creator relationships including briefing, seeding, and performance tracking.
- Capture content at US press events, retailer activations, and brand moments.
- Build and engage the US community by responding to comments, DMs, and brand conversations.
- Track US social KPIs and share market intelligence and audience insights with the global team.
- Collaborate with the US Integrated Marketing team and PR agency to align social with launches and campaigns.
Qualifications
- 2+ years of social media experience, preferably at a consumer lifestyle, beauty, or wellness brand.
- Hands-on passion for content creation with proven experience shooting, editing, and posting.
- Experience managing organic social across Instagram, TikTok, Pinterest, and YouTube.
- Comfortable both behind and in front of the camera with proficiency in CapCut or similar tools.
- Strong copywriting skills with a keen sense of brand voice attuned to US audiences.
- Experience using social analytics tools to track performance and derive insights.
- Highly organized, detail-oriented, and able to manage multiple priorities in a fast-paced setting.
- Collaborative and proactive; comfortable working across time zones with global teams.
- Experience working with global brand teams is strongly preferred.
Benefits And Growth
- 15 vacation days plus 9 federal holidays.
- Extra day off on your birthday.
- Additional wellbeing days for recharge.
- Monthly free NEOM product plus staff discount.
- Healthcare coverage.
- 401(k) with company matching.
- Life insurance coverage.
- Confidential mental health support.
- Volunteer time off plus support for personal fundraising efforts.