Social Media Lead at Acely, Remote in United States

Lead social media efforts for an AI-native SAT/ACT prep platform, owning end-to-end strategy, content creation, community management, and growth impact across TikTok, Instagram, and YouTube.

Key Responsibilities

• Build a comprehensive social media strategy for Instagram, TikTok, and YouTube
• Design and execute social media campaigns across all channels
• Film and edit videos for multiple platforms
• Ideate and launch new content formats
• Build AI-native workflows to optimize testing, learning, and user journeys
• Monitor social media trends and propose on-brand content ideas
• Build and optimize a holistic content calendar
• Partner with marketing and product teams on initiatives and launches
• Deliver data-backed insights to leadership on performance and investment opportunities

Qualifications

• 4+ years of in-house social media experience, ideally with a consumer subscription product
• Proven ability to create content appealing to high school audiences
• Track record of scaling social media accounts from 0-to-1
• Deep expertise in Instagram, TikTok, and YouTube
• Strong analytical skills with focus on engagement and business impact beyond impressions
• Strong creative instincts for content performance
• Comfortable operating in ambiguity within a lean team
• Strong cross-functional and executive communication skills
• Naturally curious, hands-on approach with a bias for testing new tools and workflows
• Low ego, high ownership, and results-driven mindset

Benefits And Growth

• Competitive salary $80,000 - $120,000 based on experience + equity
• Remote-first position with optional quarterly SF meetups
• Full health benefits (medical, dental, vision)
• 401(k) with company match
• Flexible PTO + company holidays
• Professional development budget
• Home office stipend
• Wellness resources
• Monthly hackathons