Product Marketing Manager at Driftrock Limited, Remote in United Kingdom

Driftrock seeks a Product Marketing Manager to build and manage all go-to-market materials and sales enablement resources needed by the commercial team. The role is the first dedicated product marketing position and focuses on creating assets such as sales decks, one-pagers, battlecards, and launch materials for B2B SaaS sales in the automotive sector.

Key Responsibilities

• Build and maintain core sales assets including decks, one-pagers, pitch narratives and demo leave-behinds
• Own sales enablement deliverables such as competitive battlecards, objection-handling frameworks and conversation playbooks
• Lead go-to-market work for new product launches including positioning, messaging and launch assets
• Research customers and market trends to refine positioning and messaging across the buyer journey
• Partner with Commercial and Customer Success to produce sales-ready customer case studies
• Support thought leadership content such as guides, articles and data-led insights

Qualifications

• Proven experience building GTM sales assets and battlecards used by B2B SaaS sales teams
• Strong writing ability to turn complex technical products into clear differentiated narratives
• Comfortable partnering directly with commercial teams and translating feedback into usable materials
• Strong design eye for producing on-brand professional sales collateral
• Self-starter comfortable working autonomously and shipping without oversight
• Background in automotive, mobility or adjacent verticals (bonus)
• Experience with competitive positioning frameworks (bonus)

Benefits And Growth

• Salary £45,000–£60,000 plus share options
• Fully remote UK or international with flexible working
• Comprehensive Vitality health cover and wellbeing benefits
• 24–28 days holiday plus bank holidays, pension, life assurance and income protection
• Electric car salary-sacrifice scheme
• Enhanced maternity and paternity leave
• Learning budget for courses, books and conferences
• Perks via CharlieHR and BMW Group employee discounts