Lead product marketing strategy and go-to-market program execution for a portfolio of industrial analytics solutions, translating product direction and industry priorities into clear positioning, launch plans, and coordinated campaigns that improve market readiness and commercial outcomes.
Key Responsibilities
- Own product marketing strategy including positioning, messaging, audience narratives, and value articulation for the full portfolio.
- Lead planning and orchestration of major GTM programs, launches, portfolio initiatives, and cross-functional milestones.
- Develop and govern core GTM assets such as portfolio decks, launch narratives, buyer stories, and value content maintaining messaging consistency.
- Partner with Industries, Product, Regional Marketing, ABX, Partner Marketing, Sales, Enablement, and Operations to align strategy with execution.
- Build frameworks, timelines, governance routines, and retrospectives that turn strategy into accountable, measurable programs.
- Lead and develop a high-performing team across Product Marketing and Campaign Program Management while establishing disciplined planning cadences.
Qualifications
- 8+ years of B2B SaaS or industrial software experience with significant product marketing, program management, or GTM leadership.
- Experience in industrial verticals such as Oil & Gas, Chemicals, Pharma, Power & Utilities, Mining, or similarly complex B2B domains.
- Proven track record building positioning, messaging, narratives, and launch frameworks for technical or enterprise offerings.
- Demonstrated ability to run cross-functional programs with multiple stakeholders, dependencies, and deadlines.
- Strong people leadership experience managing and developing individual contributors and/or managers.
- Excellent executive communication skills and ability to synthesize complexity into clear plans and recommendations.
Education
Bachelor’s Degree
Benefits And Growth
- Competitive salary plus bonus incentives: $190,000 - $195,000 USD base salary.
- 12-week paid family leave, unlimited PTO, internet and mobile phone reimbursements.
- Medical benefits, group term life insurance, short-term and long-term disability, pre-tax benefits.
- Voluntary vision and dental (ortho), vacation bonus program, Employee Assistance Program.
- Generous home office allowance and pet-friendly remote workspace.