Senior VIP & Culture Manager at Belmond, London, United Kingdom

Leads cultural engagement for Belmond by identifying and partnering with high-profile talents and opinion leaders to strengthen brand visibility and craft compelling storytelling across editorial and film formats.

Key Responsibilities

• Develop cultural intelligence on trends, personalities, and storytelling opportunities to keep Belmond relevant in luxury and lifestyle conversations
• Identify, curate and engage KOLs, celebrities and influencers for collaborative projects including events, hosting and content creation
• Co-create authentic content with KOLs that reflects the Belmond travel ethos and resonates with target audiences
• Build and maintain long-term relationships with KOLs, agents and managers, ensuring smooth collaboration and positive experiences
• Collaborate with the cultural PR agency to amplify Belmond’s cultural initiatives across key markets
• Define and execute the global KOL strategy in line with brand objectives and the annual communications calendar
• Drive community growth through strategic influencer engagement and advocacy programs
• Plan, organize and oversee global influencer trips, campaigns and talent-agency relationships
• Ideate and deliver global events that support brand campaigns, product launches and community building
• Manage all event logistics including suppliers, guest lists, production and on-site execution
• Contribute to the global communications calendar and provide cross-functional support to Social Media, Brand, Legal and property teams
• Deliver performance reports, generate insights and manage the annual KOL, influencer and events budget
• Manage one direct report (VIP & Culture Executive)

Qualifications

• 8+ years of proven experience in luxury travel, hospitality, fashion, lifestyle or creative agency roles with a focus on KOL and influencer management
• Deep understanding of cultural trends and proven ability to spot relevant stories and personalities
• Strong track record of building relationships with high-profile individuals, agents and managers
• Experience overseeing creative content projects, including film and editorial storytelling
• Experience contributing to and executing global communication calendars
• Exceptional event-management skills from concept through to delivery
• Ability to communicate complex ideas clearly across diverse teams
• Highly organized, proactive and detail-oriented, capable of handling multiple projects simultaneously
• Knowledge of legal best practices for KOL and influencer contracts
• Budget-management and reporting proficiency
• Willingness to travel internationally as required

Benefits And Growth

• Opportunity to learn and grow within a collaborative, kind and listening culture alongside top industry talent
• International travel for events and product launches