Marketing Communications Specialist at Unified Prince, Macon, United States

Seeking a skilled content creator to develop strategic messaging that bridges marketing, sales, and internal culture in a dynamic manufacturing firm, driving external branding and employee engagement through collaborative storytelling.

Key Responsibilities

• Develop and execute high-quality content for channels like social media, websites, digital platforms, sales materials, internal communications, and press releases.
• Plan and implement a content roadmap aligned with business objectives, sales needs, and marketing plans.
• Collaborate with stakeholders and experts to convert complex data into accessible, persuasive narratives.
• Work with designers and marketing colleagues to maintain brand consistency in voice and visuals.
• Create sales support resources that highlight value propositions for clients and prospects.
• Advance brand visibility through PR, corporate communications, tradeshow assets, and event promotions.
• Coordinate content creation with internal and external teams to meet deadlines and quality benchmarks.
• Distribute and adapt content for digital and social platforms to boost audience interaction.
• Track content metrics and refine strategies using data insights for better results.
• Maintain uniform branding while customizing messages for diverse audiences.

Qualifications

• Bachelor’s degree in marketing, communications, journalism, or related field.
• Over 5 years in content marketing, copywriting, public relations, or similar roles.
• Exceptional writing and editing abilities for producing clear, professional materials.
• Preference for B2B, industrial, or manufacturing sector experience.
• Basic proficiency with Adobe tools like InDesign, Illustrator, and Photoshop.
• Skill in simplifying technical details into straightforward communication.
• Robust organizational and project management capabilities for handling competing demands.
• Self-driven with strong initiative and responsibility.
• Keen eye for detail and dedication to excellence.
• Effective cross-team collaboration skills.
• Commitment to safe practices and adherence to tight timelines.

Education

Bachelor’s Degree

Benefits And Growth

• Excellent compensation package
• Medical, dental, and vision insurance
• Health savings account
• Life and disability insurance
• Employee assistance program
• Team meetings and involvement in employee committees
• Bonus incentive program
• Community service day
• Team events and activities
• Supportive company culture