Marketing - Advisor, Communications at Porsche Cars GB Ltd, Reading, United Kingdom

Support regional marketing managers and retail teams by partnering with Porsche Centre Marketing Services and internal groups to execute high-impact retail campaigns, guide integrated initiatives, and maintain brand integrity across the Porsche network.

Key Responsibilities

• Provide data-informed recommendations to enhance Centre performance.
• Promote efficiency in PCMS operational procedures.
• Verify that all communications adhere to legal, regulatory, and industry benchmarks.
• Direct digital projects and development of Centre websites.
• Synchronize local efforts with overarching national plans for optimal exposure.
• Assist in significant network initiatives and prominent vehicle introductions.
• Enhance communication channels at Centres while preserving brand integrity.
• Collaborate with PCMS to address Centre inquiries and develop marketing resources.
• Serve as a brand protector in all Centre-related activities.
• Manage marketing tools and digital systems to ensure regulatory compliance and smooth functionality.

Qualifications

• Established background in marketing roles.
• Broad expertise in digital marketing, social media, CRM, events, and advertising.
• Experience in automotive retail marketing, preferably including new vehicles, used cars, and aftersales services.
• Proficiency in content management systems and GA4 analytics reporting.
• Knowledge of social media scheduling tools, process mapping applications like BIC, and SAP financial systems (desirable).
• Prior involvement in supporting or working with retailer networks (desirable).
• Robust skills in managing agencies (desirable).

Benefits And Growth

• Competitive salary plus annual performance bonus.
• Private health insurance coverage.
• 27 days of paid annual vacation.
• Additional appealing perks.