Senior communications leader driving global brand strategy, public relations, analyst relations, and thought leadership for a B2B SaaS company to strengthen market positioning and business impact.
Key Responsibilities
- Develop and execute an integrated brand strategy aligned with corporate goals and go-to-market priorities.
- Lead corporate and product public relations, press activities, and executive communications.
- Manage PR and external agency relationships while overseeing brand consistency across campaigns and experiences.
- Build analyst relations strategy and relationships with firms such as Gartner, Forrester, and IDC.
- Create and oversee editorial and content roadmaps that support awareness and pipeline goals.
- Drive executive thought leadership initiatives including bylines, interviews, and social content.
- Partner with product marketing, demand generation, sales, and product teams to align communications with business objectives.
Qualifications
- 10+ years in brand marketing, corporate communications, or public relations within B2B technology/SaaS companies.
- Experience in both agency and in-house environments strongly preferred.
- Proven track record leading integrated brand and communications strategies with measurable business impact.
- Strong media relations, analyst relations, storytelling, writing, and editing skills.
- Experience managing agencies, freelancers, and cross-functional stakeholders.
- Ability to operate strategically while executing day-to-day activities.
- Strong understanding of enterprise technology markets and go-to-market organizations.
- Bachelor’s degree in Marketing, Communications, Journalism, Public Relations, or related field preferred.
Benefits And Growth
- Quality medical, dental, and vision benefits.
- Life and disability insurance.
- Fitness and tuition reimbursement programs.
- 401k matching.
- Generous PTO including an annual volunteer day.
- Paid maternity and parental leave.