Seeking a Conversion Rate Optimization Specialist to enhance sales funnel performance for health and beauty e-commerce brands in EU and US markets, beginning part-time with opportunities for full-time expansion and potential leadership responsibilities.
Key Responsibilities
- Evaluate sales funnel metrics to pinpoint conversion obstacles
- Enhance conversion rates, average order value, and funnel profitability
- Refine offers, product bundles, pricing models, and upsell mechanisms
- Develop and optimize post-purchase and upsell sequences
- Examine campaign and funnel data to identify effective and inefficient elements
- Conduct experiments, deploy enhancements, and track outcomes
- Apply analytical skills to determine causes of suboptimal performance metrics
- Collaborate with the funnel team, assume responsibility for optimization approaches
- Propose initiatives to boost performance and streamline processes
- Possibly advance to supervising the funnel team based on contributions
Qualifications
- Demonstrated expertise in conversion rate optimization, preferably in e-commerce settings
- Practical proficiency with funnel platforms like Funnelish, ClickFunnels, or equivalents
- Solid knowledge of conversion rate enhancement, average order value improvement, offer and pricing frameworks, upsells, and post-purchase sequences
- Effective copywriting skills or intuition for optimizing funnel content
- Background in health, beauty, or comparable direct-response e-commerce sectors preferred
- Capacity for independent ownership and autonomous operations
- Flexibility to align with UK business hours occasionally
Benefits And Growth
- Initial commitment of approximately 20 hours weekly
- Defined progression to full-time employment
- Performance-driven bonus incentives
- Substantial influence on revenue generation and company outcomes
- Elevated autonomy and accountability
- Professional development support via courses and training
- Potential advancement to specialized or managerial positions