Meta Ads Specialist at Huzzle, Remote in Brazil

Seeking a skilled Meta Ads Specialist to oversee and refine paid advertising efforts on Facebook and Instagram. This remote position emphasizes performance marketing, encompassing strategy development, campaign execution, and optimization to foster business expansion through quantifiable outcomes.

Key Responsibilities

• Develop, initiate, and oversee Meta Ads initiatives on Facebook and Instagram
• Perform audience analysis, targeting, and segmentation
• Create and evaluate ad visuals, messaging, and landing page approaches
• Track campaign metrics and refine for improved ROAS, CPA, and conversion rates
• Execute A/B tests on ad elements, audience groups, and conversion paths
• Interpret performance analytics and deliver strategic recommendations
• Handle advertising budgets and expansion tactics
• Partner with creative, content, and sales groups to ensure campaign synergy
• Keep abreast of Meta Ads developments, platform updates, and industry standards

Qualifications

• Over 5 years handling Facebook and Instagram ad campaigns
• Demonstrated success in achieving high ROAS and generating leads
• In-depth knowledge of Meta Ads Manager, pixel implementation, and conversion APIs
• Background in A/B testing and campaign refinement techniques
• Data-oriented approach with expertise in metric analysis
• Working knowledge of platforms such as Google Analytics, Shopify, or CRMs
• Prior involvement in eCommerce, lead gen, or agency environments preferred
• Effective interpersonal abilities and remote collaboration with international groups

Benefits And Growth

• Fully remote setup allowing work with global teams from any location
• Professional development opportunities in SaaS, MarTech, and B2B sectors
• Access to a network of accomplished marketing experts
• Continuous assistance from Huzzle during and post-placement
• Customized pay structures aligned with client needs and personal objectives