Seeking a seasoned Senior PPC Manager to spearhead paid media initiatives on Google Ads and Meta platforms, encompassing strategy development, ad creation, performance optimization, and growth delivery for diverse client portfolios.
Key Responsibilities
- Develop, oversee, and refine campaigns on Google Ads including Search, Display, and Performance Max, as well as Meta Ads
- Manage key performance indicators such as CPA, ROAS, and conversion rates
- Design and implement comprehensive full-funnel paid media approaches
- Craft persuasive ad copy tailored to various formats and channels
- Examine campaign analytics to detect patterns and expansion potential
- Build and update reporting dashboards with tools like Looker Studio and AgencyAnalytics
- Partner with creative and account teams on project execution
- Deliver performance analyses, reports, and strategic advice to clients
- Regularly experiment and refine elements like messaging, audience targeting, and assets
Qualifications
- At least 4 years in PPC within a digital marketing agency
- Expert knowledge of Google Ads features like Search, Display, and Performance Max
- Demonstrated skill in producing high-conversion ad copy
- Extensive background in eCommerce and lead generation campaigns
- In-depth knowledge of metrics including CPA, ROAS, CTR, and CVR
- Capability to handle several accounts concurrently
- Familiarity with AgencyAnalytics, Looker Studio, CallRail, Microsoft Clarity, Opteo, and SEMrush
- Robust analytical and data analysis abilities
- Superior communication prowess with direct client interaction
Benefits And Growth
- Fully remote work setup allowing collaboration with global teams
- Opportunities for professional advancement in SaaS, MarTech, and B2B sectors
- Access to a network of top-tier marketing peers
- Continuous assistance from Huzzle throughout and beyond placement
- Customized pay structures aligned with client needs and personal objectives