EarthCam seeks a strategic SEO Marketing Manager to drive organic and paid search initiatives, boosting search engine rankings, traffic, and leads via analytical strategies and AI-enhanced tools, in collaboration with cross-functional teams.
Key Responsibilities
- Lead overall search marketing strategy for organic SEO and paid channels
- Perform keyword research, intent evaluation, and competitor analysis
- Oversee SEO enhancements and paid search campaigns including SEM and PPC
- Create and update a roadmap focused on search-driven marketing
- Enhance on-page elements like metadata, linking, schema markup, and page architecture
- Spot chances to elevate search visibility, traffic, and lead volume
- Refine paid search efforts for better ROI and conversions
- Apply AI tools for SEO research, audits, and workflow improvements
- Track search metrics via analytics and platform tools
- Measure rankings, paid performance, and pipeline impact from search
- Partner with marketing and product groups to sync content with search goals
Qualifications
- Data-oriented expert in SEO and paid search with strategic and tactical execution skills
- Proficient in contemporary SEO platforms and AI-driven SEO applications
- Analytical mindset with deep knowledge of search patterns and metrics
- Structured approach with robust project management abilities
- Effective team player across marketing, product, and sales functions
- 4-7+ years in SEO, SEM, or search marketing roles
- Demonstrated success in growing organic traffic, paid search results, and rankings
- Solid grasp of technical SEO, analytics, and conversion tactics
- Hands-on with Google Ads or similar paid search management
- Familiarity with SEO tools and AI for research and optimization
- Background in B2B, SaaS, or tech sectors advantageous
- Knowledge of CMS like WordPress
Education
Bachelor’s Degree
Benefits And Growth
- Annual salary from $100K plus performance bonuses
- Full company coverage for health insurance (individual)
- Dental and vision coverage
- 401(k) with substantial employer match
- Generous PTO and paid holidays
- Free daily meals including breakfast, lunch, and snacks
- Social activities like team events, barbecues, and annual Olympics
- Supportive culture emphasizing innovation, career development, and teamwork