We need an expert media buyer to lead high-performing paid campaigns across Meta for multiple home-improvement clients, owning performance, client communication, and funnel optimisation while preparing to scale into a leadership role.
Key Responsibilities
- Manage and optimise Meta ad campaigns for 10+ client accounts with monthly spend of $30k–$100k+.
- Build, test, and improve lead-generation funnels, VSLs, and booked-call structures.
- Own direct client relationships through weekly strategy calls and performance reporting.
- Track budgets, pacing, and KPIs to maintain strong CPL, CPA, and a minimum 2× ROAS.
- Develop and experiment with ad creatives, hooks, and messaging in collaboration with the founder.
- Diagnose underperforming metrics and implement fixes proactively.
- Document and systemise media-buying processes to enable team scaling.
Qualifications
- Proven experience managing $30k–$100k+ monthly Meta ad spend across multiple accounts.
- Domain expertise in home services or home-improvement verticals.
- Strong grasp of high-ticket, considered-purchase sales cycles and lead-quality optimisation.
- Track record of achieving at least 2× ROAS at 30% profit margins.
- Structured, data-driven testing methodology with extreme ownership mindset.
- Excellent client-facing communication and ability to run calls independently.
- Experience mentoring or reviewing junior media buyers.
- Familiarity with CRM integration and lead-tracking for local service businesses.
- Proficiency with funnel-building and landing-page optimisation tools.
- Availability to overlap significantly with EST/CST business hours.
Benefits And Growth
- Fully remote role with international teams
- Access to peer community of high-performing professionals
- Pre- and post-placement support from Huzzle
- Tailored compensation aligned with candidate goals