TikTok Ads Media Buyer for Digital Brand (Remote, US-Based) at Paired, Remote in Singapore

Paired place Singapore
Posted 12 May 2026
home_workFull-time schoolMiddle

Seeking a skilled TikTok Ads specialist for a dynamic digital education brand focused on social commerce and creator monetization, responsible for optimizing ad performance, scaling campaigns, and expanding to Meta platforms in a remote US-based position.

Key Responsibilities

  • Oversee daily management and optimization of TikTok ad campaigns, encompassing budget allocation, bid adjustments, and performance monitoring
  • Handle live campaign adjustments during high-spend webinar periods on Sundays and Wednesdays with real-time optimizations
  • Aggressively expand successful creatives while swiftly eliminating underperformers to enhance ROAS
  • Address TikTok ad challenges such as disapprovals, downtime, and fluctuations to maintain campaign continuity
  • Analyze high-performing ads to suggest innovative creative strategies including hooks, messaging, and targeting
  • Direct the initiation and growth of Meta ads as an additional acquisition avenue
  • Partner with the founder to refine audience targeting, messaging, and landing page elements using conversion analytics
  • Conduct ongoing tests of audiences, creatives, and campaign setups to boost overall effectiveness

Qualifications

  • At least 2-3 years of direct media buying experience, mandatory in TikTok
  • Demonstrated success in scaling paid campaigns with quantifiable results in ROAS, CPA, and CAC
  • Deep knowledge of the TikTok advertising landscape, covering creative experimentation and platform dynamics
  • Familiarity with Meta Ads (Facebook/Instagram) or capacity to adapt swiftly
  • Background in info products, digital courses, or webinar funnels is advantageous
  • Capability to execute quick, data-informed choices in intense, rapid-paced settings
  • Robust analytical abilities to convert data into practical recommendations
  • Ease in collaborating with founders and demonstrating strong ownership
  • Fluent English communication skills

Education

Bachelor’s Degree

Benefits And Growth

  • Competitive salary
  • Performance-based commission (details to be established per impact)
  • Fully remote position with location flexibility
  • High-ownership role influencing revenue expansion
  • Chance to collaborate intimately with a rapidly growing, founder-driven enterprise