Paid Media Buyer at Trivium, Remote in Canada

Owns planning, execution, and optimization of paid campaigns on Meta, Google, Twitter, and LinkedIn, with a focus on lowering cost per conversion and improving ROAS for a high-ticket coaching firm.

Key Responsibilities

• Strategically plan, launch, and optimize paid media campaigns across Meta Ads, Google Ads, Twitter Ads, and LinkedIn Ads.
• Track and analyze performance metrics with emphasis on cost per conversion and total conversions.
• Continuously test creatives, ad copy, targeting, and bidding strategies to improve ROAS.
• Partner with marketing to align paid efforts with lead-generation objectives.
• Deliver regular performance reports and actionable insights.

Qualifications

• Proven hands-on management of paid campaigns on Meta, Google, Twitter, and LinkedIn.
• Strong analytical skills demonstrated by lowering cost per conversion and increasing lead volume.
• Solid grasp of audience targeting, conversion tracking, and ad creative best practices.
• Experience with A/B testing, funnel optimization, and attribution modeling.
• Self-starter mindset with ability to work independently and own performance outcomes.

Benefits And Growth

• Competitive compensation
• Career growth opportunities within a scaling company
• Autonomy and ownership over projects and strategy
• Full-time remote role (40 hours/week) with immediate start