Media Executive at Charlotte Tilbury, London, United Kingdom

Drive execution of EU paid media campaigns for Charlotte Tilbury Beauty, managing retailer-linked and brand-led initiatives across multiple markets to deliver awareness, consideration and conversion goals.

Key Responsibilities

• Support development and rollout of the EU paid media strategy aligned to local market needs.
• Partner with media agencies and retailer media teams to optimise campaigns against KPIs such as ROAS, CPA and conversion.
• Brief Global Creative teams on campaign assets, ensuring platform best-practice and local-market optimisation.
• Manage post-delivery translation processes for creatives and copy.
• Incorporate Global directives into paid activations for NPD launches and events, covering creative, messaging and audience strategy.
• Ensure asset readiness for retailer co-op media investment plans.
• Produce regular campaign performance reports and recommend optimisations based on insights.
• Assist budget management and platform optimisations to improve campaign efficiency.
• Monitor competitor activity and consumer behaviour to inform media decisions.
• Handle finance processes including raising POs and monthly reconciliations.
• Research social trends and new ad products/technologies, including AI applications, to propose performance improvements.
• Analyse creative performance and share learnings with Creative and Global teams.

Qualifications

• Some experience in paid media, preferably agency or in-house within beauty, fashion, luxury or retail.
• Strong data-analysis skills with clear understanding of ROAS, CPA, CTR and conversion rate.
• Ability to manage multiple campaigns concurrently while remaining organised and detail-oriented.
• Commercial curiosity linking paid media to revenue and business growth.
• Balance of data-driven decision-making and creative sensibility.
• Collaborative approach suited to fast-paced, agile environments with positive attitude under pressure.
• Excellent communication and cross-functional relationship-building skills.
• Strong prioritisation, influencing and organisational abilities with results-driven mindset.

Benefits And Growth

• Hybrid working model with flexibility
• 25 days holiday plus bank holidays and birthday day off
• Inclusive parental leave policy
• Pension and life assurance
• Medicash, Employee Assistance Programme and colleague social events
• Dog-friendly office days
• Generous product discount and gifting