Performance Marketing Manager at Carmoola, London, United Kingdom - 28 Apr

Performance Marketing Manager role at Carmoola, a fast-growing car finance fintech, focused on executing and optimizing multi-channel campaigns to drive customer acquisition and growth across Meta, Paid Search, and emerging areas like CRM and affiliates.

Key Responsibilities

• Launch and optimize campaigns on Meta and Paid Search with precision and best practices
• Develop and execute a structured testing roadmap involving audiences, creatives, messaging, placements, and bidding strategies
• Build, quality-assure, and refine campaign setups, tracking, and targeting for continuous learning and improvement
• Rapidly deploy performance assets and identify audience-resonating elements
• Monitor daily performance metrics, detect trends, and formulate optimization recommendations
• Potentially manage end-to-end CRM operations including segment building, send scheduling, and timely communications
• Convert data insights into practical adjustments for channel enhancements and growth opportunities
• Document experiments, successes, and learnings to refine channel strategies and playbooks

Qualifications

• Passionate about experimentation, data analysis, and achieving growth objectives
• Proficient in hands-on use of advertising platforms like Ads Manager, Google Ads, and CRM tools
• Highly organized and detail-oriented to ensure seamless campaign operations
• T-shaped profile with 3-5 years of cross-channel experience and depth in at least one area
• Adaptable in dynamic settings, eager to innovate, experiment, and rapidly acquire knowledge
• Skilled at deriving actionable insights from data to fuel iterative improvements

Benefits And Growth

• Competitive salary ranging from £60k to £75k based on experience
• Annual performance-linked compensation reviews
• Hybrid work model with three days weekly in London’s Primrose Hill office
• 30 vacation days plus bank holidays and an additional birthday off
• 15 flexible remote work days annually
• Private healthcare coverage
• 5% employer-matched pension contribution
• Opportunity to join a talented, high-achieving team in a pivotal growth phase of an innovative fintech