Media Team Leader at AlgaeCal, Vancouver, Canada - 28 May

Lead and scale a media production team to deliver high-performing direct-response video, photo, and graphic assets that drive sales for a clinically-backed natural bone-health supplement brand.

Key Responsibilities

• Ensure all creative assets meet audience needs and sales KPIs while maintaining high creative standards.
• Scale ad production by establishing efficient workflows, processes, and feedback loops that increase output and testing velocity.
• Incorporate AI tools to accelerate editing, versioning, analysis, and performance-driven decisions without sacrificing quality.
• Manage a team of six motion designers, videographers, and photographers through regular reviews, coaching, performance evaluations, and one-on-ones.
• Set short- and long-term OKRs aligned with company vision and track progress against measurable goals.
• Oversee recruitment to maintain cultural fit, diversity of thought, and alignment with creative direction.
• Manage project timelines, resources, and budgets to deliver work on schedule and within scope.
• Design and analyze split tests, interpret performance metrics, and iterate on content to continually lift results.
• Stay current with industry trends and apply insights to improve attention-capturing effectiveness.
• Champion customer-centric storytelling in every asset.

Qualifications

• 5+ years scaling creative production systems, workflows, and feedback loops for performance advertising.
• 3+ years leading and managing media or creative teams.
• Expert-level proficiency with DaVinci Resolve and Adobe Creative Suite (Premiere Pro, After Effects, Photoshop, Illustrator); working knowledge of Frame.io, Studio Binder, and Miro.
• Strong motion-graphics capabilities and an eye for visuals that convert.
• Hands-on experience integrating current AI tools to boost production speed and effectiveness.
• Background in digital marketing and e-commerce; clear understanding of CTR, VSLs, sales funnels, and paid-media performance.
• Solid budgeting and financial-management skills.
• Health or supplement-industry experience considered a plus.

Benefits And Growth

• Competitive salary to be discussed; rewards for top talent.
• Generous healthcare package.
• Monthly team events and activities; weekly team lunches.
• Flexible statutory holidays with banking option.
• Casual dress code and dog-friendly Yaletown office near SkyTrain.
• Fully supported professional-development conferences or workshops including fees, travel, accommodation, and materials.