Google Ads / PPC Strategist (eCommerce/DTC) - Remote at Right Hook Digital, Remote in Brazil

Remote full-time contractor role for a Google Ads Strategist focused on managing and scaling paid campaigns for eCommerce clients within a global performance marketing agency.

Key Responsibilities

• Managing and optimising Google Ads campaigns across Search, Shopping, PMax, Display, Demand Gen, and Video
• Owning day-to-day account health including budgets, pacing, performance monitoring, and proactive optimisation
• Building and launching new campaigns, ad groups, and feed-based shopping structures
• Conducting keyword research, search term analysis, and ongoing keyword management
• Developing and executing A/B tests on ad copy, bidding strategies, and audience segments
• Briefing and aligning with visual creators on creative assets
• Preparing insight-led performance reports and contributing to client-facing communications
• Participating in client calls and internal strategy sessions
• Staying current with platform updates and implementing best practices
• Ensuring compliance with Google Ads policies and ad approvals
• Scaling campaigns based on performance data and ROI goals
• Troubleshooting tracking issues and managing tag implementation
• Building and maintaining product data feeds using DataFeedWatch and Google Merchant Center

Qualifications

• 2–4 years of hands-on Google Ads experience in eCommerce, preferably with agency or multi-client exposure
• Strong working knowledge of Search, Shopping, Video/YouTube, Demand Gen, and Performance Max
• Experience managing accounts with meaningful ad spend and treating client budgets responsibly
• Strong analytical skills with the ability to interpret dashboards and drive actionable insights
• Clear, confident written and verbal English communication for client correspondence and calls
• Self-sufficient and proactive in a remote environment
• Collaborative mindset with willingness to share wins and flag concerns early

Benefits And Growth

• Fully remote and flexible work environment
• Opportunity to work alongside a high-performing global team
• Collaboration with fast-growing eCommerce brands
• Culture that supports innovation, learning, and personal growth
• Opportunity for bonuses and long-term engagement
• Compensation up to USD $50,000 per annum