Head of Paid Media (Performance + Innovation) at LV Collective, Austin, United States

Lead paid media as a strategic growth driver, owning full optimization and innovation across platforms like Meta, YouTube, Reddit, and AI channels, while integrating high-quality creative content to boost performance and revenue in the competitive student housing and multifamily sectors.

Key Responsibilities

• Own paid media operations end-to-end and advance innovative strategies
• Convert creative content into scalable performance results
• Transform data insights into creative guidance
• Convert experiments into revenue-generating outcomes
• Shape overall company growth through paid media
• Collaborate with internal teams and clients on performance strategies
• Maintain compliance in a regulated industry

Qualifications

• Proven expertise in practical optimization and rapid testing, learning, and iteration
• Proactive mindset for exploring emerging platforms like YouTube ads, Reddit, and AI-native channels
• Proficiency with AI tools such as ChatGPT and Claude to streamline workflows
• Strong data analysis focused on CAC, LTV, and revenue impact beyond basic metrics
• View of creative as integral to performance, not isolated
• Comfort in regulated environments emphasizing accuracy and compliance
• Balanced analytical and inventive approach
• Full ownership, quick yet thoughtful execution, and high standards
• Ability to translate performance data into actionable strategies
• Experience with HubSpot preferred
• Willingness to relocate to Austin, Texas for in-person collaboration

Education

Bachelor’s Degree

Benefits And Growth

• Collaborative, fun, and flexible work environment in a downtown Austin office
• Unlimited paid time off
• Pet-friendly office culture
• Fully stocked breakroom with snacks, coffee, and sparkling water
• Free parking
• Competitive benefits including 401k, medical, vision, and dental
• Frequent team happy hours and lunches
• Daily ping pong matches