Senior Marketing Execution Manager, Packaging & ISM at Frida, Miami, United States

Manage execution and delivery of packaging development and in-store merchandising programs for a fast-growing consumer brand, collaborating with creative, brand, sales, and vendor teams to ensure assets align with brand standards and retailer requirements.

Key Responsibilities

• Oversee day-to-day packaging and in-store merchandising pipeline across multiple product categories.
• Lead packaging development from creative handoff through final artwork approval and production delivery.
• Coordinate execution of retailer merchandising assets including displays, planograms, signage, and adaptations.
• Partner with Sales to meet retailer specifications across key accounts and specialty channels.
• Facilitate cross-functional meetings, status updates, and milestone reviews with internal teams and vendors.
• Identify and implement process improvements to increase operational efficiency and scalability.
• Manage vendor relationships, track project progress, and enforce quality control and compliance standards.

Qualifications

• Bachelor’s degree in Marketing, Business, Design, Packaging Engineering, or related field preferred.
• 5–8+ years of experience in packaging development, retail merchandising, creative operations, or project management within CPG or consumer brands.
• 2+ years of people management or team leadership experience.
• Strong understanding of packaging production, artwork management, and retailer requirements.
• Proven success managing complex cross-functional projects from concept through execution.
• Experience improving operational workflows, systems, and processes.
• Proficiency with project management, workflow, or digital asset management platforms.
• Excellent organizational, prioritization, and communication skills with high attention to detail.
• Ability to thrive in a fast-paced environment with shifting priorities.

Benefits And Growth

• Comprehensive medical, vision, and dental coverage with employer-paid life insurance.
• 401k matching up to 4% with immediate vesting and HSA/FSA options.
• Generous paid time off including elective PTO, federal holidays, floating holidays, and birthday day off.
• Pregnancy and parental leave.
• Weekly wellness programming and dog-friendly office.
• Learning and development opportunities.
• Company events, team outings, and annual Day of Service.
• Exclusive employee product discounts.
• Hybrid schedule: remote Mondays and Fridays, in-office Tuesdays–Thursdays.