Marketing Operations Analyst at Expereo, London, United Kingdom

Join Expereo, the leading provider of managed internet and cloud connectivity solutions, as a Marketing Operations Analyst to enhance global marketing efficiency in the EMEA region through advanced data management and process improvements.

Key Responsibilities

• Manage and optimize marketing operations processes, systems, and workflows across the full funnel using 6Sense, Hubspot, and Salesforce.
• Own marketing automation and CRM integration for clean data, accurate reporting, and efficient execution.
• Build, maintain, and optimize dashboards and reports for pipeline, revenue attribution, and campaign performance.
• Support demand generation, customer, and partner marketing teams with campaign setup, QA, execution, and optimization.
• Establish and maintain data governance, lead management, scoring, routing, and lifecycle definitions.
• Analyze marketing performance trends and provide insights to improve conversion, efficiency, and ROI.
• Partner with Sales Operations and RevOps to align funnel metrics, attribution models, and forecasting.
• Support rollout and adoption of new tools, processes, and best practices within the marketing organization.
• Ensure compliance with data privacy and consent management requirements including GDPR.
• Document processes, maintain operational playbooks, and contribute to continuous improvement initiatives.

Qualifications

• 5+ years’ experience in B2B Marketing Operations within a B2B technology environment.
• Expertise in marketing automation platform HubSpot, CRM systems Salesforce, and intent platforms 6Sense and Cognism.
• Experience with data analysis, reporting, dashboards, and funnel performance measurement.
• Solid understanding of lead management, attribution models, and demand generation workflows.
• High attention to detail with a process-driven and analytical mindset.
• Ability to manage multiple priorities and projects in a fast-paced, cross-functional environment.
• Strong communication skills with the ability to translate data into actionable insights.
• Business, Marketing, Analytics, or equivalent degree or experience.
• Proactive, self-motivated, and comfortable working with incomplete or complex data.
• Fluent in English; additional languages are a plus.
• Hungry to drive pipeline, solution-oriented mindset, positive approach, and pride in winning business.

Benefits And Growth

• Pension Plan
• Hybrid working
• Bonus Plan
• 25 days Holiday
• Private Medical