Marketing Operations Lead (8 month FTC) at Moodle, Remote in United Kingdom

Spearhead Moodle’s marketing operations overhaul, HubSpot ecosystem enhancement, and data infrastructure setup on an 8-month fixed-term contract, collaborating across teams to deliver scalable solutions and ensure sustained success.

Key Responsibilities

• Collaborate with Technology & Operations and HubSpot consultants to verify data models, lifecycle frameworks, and system integrations
• Develop and deploy lifecycle phases, lead scoring mechanisms, routing protocols, and automations aligned with business operations
• Manage HubSpot forms, consent protocols, subscription systems, and adherence to regulations like GDPR and CAN-SPAM
• Construct efficient automations for lead management, nurturing, re-engagement, notifications, and suppression
• Set up reliable reporting tools and dashboards to monitor funnel performance, conversions, attribution, and metrics
• Formulate governance policies, documentation, and guides to promote system usability and longevity
• Enhance database integrity via routine maintenance, deduplication, and quality controls
• Support the marketing team with training, demonstrations, and explanatory resources
• Compile detailed records including architecture diagrams, standard procedures, and suggestions for ongoing improvements

Qualifications

• Proven track record in overseeing HubSpot migrations or comprehensive setups in multifaceted, collaborative settings
• Advanced practical knowledge in core marketing operations areas such as lifecycle planning, lead scoring, automation, and attribution
• Solid grasp of marketing data governance, consent handling, and database maintenance practices
• Skill in simplifying intricate processes into efficient, expandable systems
• History of creating functional automations without superficial metrics or excessive complexity
• Ease in collaborating with Sales, SDR, Marketing, and Systems groups to harmonize processes and terminology
• Strong proficiency in producing clear documentation that enhances system comprehension
• Ability to operate autonomously, focus on execution, and achieve results in short-term roles
• Familiarity with Asana for workflow design, project tracking, and template creation

Benefits And Growth

• Embrace a fully flexible, remote position allowing work from any global location
• Access a comprehensive benefits package emphasizing work-life balance, employee wellness, and personalized career paths
• Collaborate with a diverse international team of over 280 members across 25+ countries on a platform impacting global education
• Contribute to a certified B Corp committed to leveraging business for positive societal impact