Marketing Technology & Operations Intern at Medis Medical Imaging, Leiden, Netherlands

Intern supporting Medis Medical Imaging’s marketing technology transformation by contributing to Salesforce Marketing Cloud rollout, website implementation, and marketing operations projects that improve campaign management and data flows.

Key Responsibilities

• Support Salesforce Marketing Cloud rollout, including auditing marketing use cases, migrating assets and automations, rebuilding Pardot workflows, documenting processes, and assisting with testing and deployment.
• Set up reporting and dashboards, manage audience segmentation, maintain data quality, and ensure marketing data integration between Salesforce CRM, Marketing Cloud, and reporting systems.
• Assist website implementation by defining requirements for lead generation and analytics, ensuring integrations with Salesforce systems, and supporting content migration and launch.
• Redesign company newsletters in Marketing Cloud, create email templates, set up customer communication journeys, and analyze performance to recommend improvements.
• Analyze campaign performance, identify optimization opportunities, standardize processes, and collaborate with Marketing, Commercial, IT, and external partners.

Qualifications

• Currently pursuing a Bachelor’s or Master’s degree in Marketing, Business, Information Systems, Digital Business, Data Analytics, Communications, or related field.
• Strong interest in marketing technology, CRM systems, marketing automation, digital marketing, and customer engagement.
• Familiarity with Salesforce, Pardot, Salesforce Marketing Cloud, HubSpot, or similar platforms is a plus.
• Analytical mindset with interest in data, reporting, and performance measurement.
• Comfortable working with digital tools, systems, and structured processes.
• Strong organizational skills and attention to detail.
• Proactive attitude with willingness to take ownership and learn.
• Excellent communication skills in English.
• Ability to collaborate effectively with different teams and stakeholders.
• Interest in healthcare technology and innovation is a plus.

Benefits And Growth

• Hands-on experience with Salesforce Marketing Cloud and enterprise marketing technology.
• Exposure to a major marketing transformation project within a global healthcare technology company.
• Practical experience in CRM, marketing automation, campaign reporting, newsletters, and digital operations.
• Opportunity to contribute to projects with real business impact.
• Mentorship from experienced professionals across Marketing, Commercial, and Technology teams.
• Collaborative and international working environment.
• Development of skills in marketing operations, digital transformation, data-driven marketing, and customer engagement.