Digital Marketing & Content Specialist - LATAM (Remote) at NILO BRANDS, INC., Remote in Mexico

NILO is seeking a creative and results-driven Influencer & Paid Media Specialist to drive brand growth in the US market through influencer partnerships, paid media campaigns on Meta and TikTok, and strategic content planning.

Key Responsibilities

• Identify, research, and engage influencers aligned with brand values across various niches
• Build and sustain relationships with creators and influencers while negotiating collaborations and campaigns
• Manage Meta and TikTok ad campaigns, including launch, optimization, performance tracking, and budget adjustments
• Collaborate with the Brand Designer on monthly content planning and creative campaign ideas for reels and TikToks
• Maintain an influencer database and ensure all creator content aligns with brand guidelines before publication
• Deliver biweekly and monthly performance reports with actionable insights and growth recommendations

Qualifications

• 3+ years of experience in influencer marketing, paid media, or digital marketing
• Proven experience managing Meta and TikTok advertising campaigns
• Strong understanding of Instagram, TikTok, and social media trends
• Experience coordinating influencer, creator, or UGC collaborations with strong negotiation skills
• Ability to balance creativity with data-driven performance strategies
• Experience planning social media content calendars or campaigns
• Intermediate to advanced English proficiency
• Comfortable working independently in a remote setting

Education

Associate Degree

Benefits And Growth

• Above-average compensation
• Paid time off and holidays
• Top-level training and professional development opportunities