Digital Marketing & Content Specialist - Remote (LATAM) at NILO BRANDS, INC., Remote in Mexico

Independent remote role supporting digital expansion for a fast-growing US beverage brand through coordinated influencer partnerships, Meta and TikTok paid campaigns, and social content planning to increase awareness, engagement, and online sales.

Key Responsibilities

• Identify, research, negotiate with, and manage relationships with influencers and creators across relevant niches.
• Plan and execute Meta (Facebook/Instagram) and TikTok paid media campaigns, including setup, optimization, and performance tracking.
• Collaborate with the Brand Designer to develop monthly content calendars and creative briefs for reels, TikToks, and campaigns.
• Review influencer content for brand alignment and maintain an organized database of active and potential partners.
• Deliver bi-weekly and monthly performance reports with actionable insights and growth recommendations.

Qualifications

• 3+ years of experience in influencer marketing, paid media, or digital marketing roles.
• Hands-on experience creating and optimizing Meta Ads and TikTok Ads campaigns.
• Proven track record coordinating influencer, creator, or UGC collaborations.
• Strong knowledge of Instagram, TikTok trends, and social media performance metrics.
• Ability to plan content calendars while balancing creative ideation with data-driven decisions.
• Excellent communication, negotiation, and independent remote-work skills.
• Intermediate to advanced English; experience with US audiences or wellness/CPG brands is a plus.

Education

Bachelor’s Degree

Benefits And Growth

• Above-average compensation
• Paid time off and holidays
• Training and personal development support