Marketing Intern at Love, Bonito, Singapore City, Singapore - 9 Apr

Support the marketing strategy for Love, Bonito’s Singapore operations across various channels including e-commerce, stores, CRM, influencers, PR, and events, reporting to the Marketing Manager to aid in the brand’s regional expansion.

Key Responsibilities

• Manage influencer collaborations by shortlisting talents, generating content ideas, and coordinating outfit selections
• Handle weekly coordination with try-on influencers, including lookbook creation, tracking links, fitting room bookings, and logistics
• Prepare weekly reports updating performance decks with influencer clippings, reach metrics, and insights
• Assist in content creation and brand storytelling on digital platforms with creative and social media expertise
• Maintain internal trackers for PR, expenses, and tasks
• Coordinate media seedings for campaigns
• Plan, support, and execute KOL and media events in collaboration with the team
• Manage timelines and follow-ups with KOLs and media for campaigns
• Collaborate with functional teams to resolve or accelerate KOL/media orders
• Contribute to developing engaging, performance-oriented campaigns
• Propose new content ideas and formats for Telegram
• Conduct research, outreach, and coordination with external partners to boost brand awareness and customer acquisition
• Oversee marketing collaterals and assets for in-store experiences
• Coordinate with event vendors and manage program execution and operations on event days

Qualifications

• Available for a 6-month full-time internship
• Current undergraduate or graduate student
• Strong interest in public relations, KOL management, events, and marketing functions
• Passionate about fashion
• Knowledgeable on current social media and influencer trends in Singapore and globally
• Agile mindset, capable of multitasking and eager to learn
• Based in Singapore

Benefits And Growth

• Flexible hybrid work arrangement with two office visits per week
• Access to learning and development resources, including subscription plans and a personal development fund
• #TeamLB perks: generous staff discounts on LB products, corporate partnerships, and a peer-to-peer recognition platform for achievements