The Marketing Engineer role at Decentralized Masters involves leveraging AI tools to drive organic growth across social media, SEO, blogs, and personal brands, functioning as an autonomous growth specialist in the DeFi education sector.
Key Responsibilities
- Manage and expand social media presence on platforms like X/Twitter, Instagram, LinkedIn, YouTube, and TikTok for DM, FutureFinance.com, and founder brands using AI for content creation and scheduling.
- Develop SEO strategies including keyword research, on-page optimization, and content briefs for DM and FutureFinance.com sites.
- Create and publish long-form educational blog posts targeting DeFi and crypto search terms, tracking performance metrics to refine approaches.
- Assist in newsletter production by refining content and establishing scalable workflows, including repurposing strategies across multiple formats.
- Conduct audits of organic channels, craft a 90-day growth plan, ensure brand consistency, and report on key metrics like engagement and traffic.
Qualifications
- Demonstrated success in expanding organic audiences on at least two social platforms with quantifiable results.
- Advanced proficiency in AI tools such as ChatGPT, Claude, Midjourney, ElevenLabs, and Descript for content generation.
- Solid knowledge of SEO principles and content planning.
- Capacity for independent work, daily content delivery, and adapting to various brand tones in professional English.
- Passion for cryptocurrency, DeFi, or Web3 topics.
- Preferred: Experience in finance/crypto/education niches, AI workflow automation with tools like n8n or Zapier, familiarity with Buffer, Ahrefs, or video editing software, and executive brand support.
Education
Bachelor’s Degree
Benefits And Growth
- Competitive compensation aligned with experience and performance outcomes.
- Complimentary access to all Decentralized Masters courses and learning materials.
- Direct interaction with founders and executives in a fully remote, asynchronous environment.
- Opportunity to establish and lead the organic growth initiatives from inception.
- Tangible impact on a established audience with immediate measurable results.