Modash seeks a Senior Marketer for its API product marketing team in a remote Europe-based role. This generalist position focuses on driving promotional efforts to expand reach and generate pipeline, collaborating with a small team while influencing strategy in an early-stage environment.
Key Responsibilities
- Manage LinkedIn ads program end-to-end, including expansion to new segments, optimization, list building, and copywriting
- Develop and refine outbound sales program, including contact lists, outreach messaging, response flows, and sales team collaboration
- Establish and scale content initiatives, such as SEO-optimized articles, original research, or thought leadership, deciding on creation methods and resources
- Explore and test new marketing channels like webinars, events, sponsorships, or B2B creator programs to build additional reach
Qualifications
- Proven early-stage generalist marketing experience with end-to-end ownership across multiple channels and initiatives
- Strong independent writing skills for ads, emails, and web content without needing extensive reviews
- Comfort with technical subjects, particularly APIs, to effectively understand and promote the product
- Intuitive sense of marketing quality beyond metrics, combined with a proactive attitude to overcome obstacles and drive results
- Experience marketing APIs or technical products, understanding of technical buyer processes (preferred)
- Background in creator economy for better customer insight (preferred)
- Familiarity with CRM tools like HubSpot (preferred)
Benefits And Growth
- Flexible hours with required overlap in EU business time for collaboration
- Unlimited paid vacation to support work-life balance
- Fully remote work from anywhere in Europe with reliable internet
- Funding for personal development including courses, books, or conferences
- High autonomy and ownership in decision-making without bureaucratic hurdles