Senior Growth Marketing Manager at Vasion, Remote in United States

Vasion seeks a Senior Growth Marketing Manager to lead account-based marketing execution and deliver pipeline results across strategic verticals. The role blends hands-on campaign delivery with cross-functional collaboration to support growth objectives.

Key Responsibilities

• Own end-to-end execution of multi-touch ABM campaigns (1:1, 1:few, 1:many) across priority verticals from targeting through pipeline contribution.
• Build and run vertical-specific campaigns with insight into segment personas, pain points, and competitive landscape.
• Partner with Content, Web, Design, and MOps to develop assets, landing pages, nurture programs, and audience segments while translating plans into briefs.
• Serve as the marketing counterpart to Sales vertical PODs, aligning on account prioritization, campaign plays, and pipeline coverage.
• Maintain target account lists with Sales PODs and RevOps using intent data and firmographic signals.
• Own campaign calendar management for assigned verticals including planning, sequencing, and conflict resolution.
• Develop campaign briefs covering audience, messaging, channel mix, and success criteria.
• Build and maintain campaign dashboards to provide visibility into account engagement and pipeline influence.
• Track ABM performance metrics and deliver insights and recommendations to the Director of Growth Marketing.

Qualifications

• 6–8 years in B2B demand generation or growth marketing, with 2–3 years of hands-on ABM campaign experience.
• Proven experience executing ABM campaigns including targeting, audience segmentation, asset coordination, and performance reporting.
• Vertical marketing experience in Healthcare, Government, Financial Services, or Manufacturing.
• Ability to work closely with Sales teams in a POD or aligned model and translate Sales priorities into marketing action.
• Hands-on experience with Influ2 or similar person-based advertising platform.
• Familiarity with a marketing automation tool, preferably Marketo.
• Strong cross-functional collaboration skills with Product Marketing, MOps, Design, Content, and Sales.
• Organized and detail-oriented with proven ability to manage multiple campaigns simultaneously.
• Clear communicator experienced in writing briefs, presenting campaign plans, and coordinating across teams.

Education

Bachelor’s Degree

Benefits And Growth

• Flexible work environment
• Discretionary vacation bonus
• Flexible paid time off
• Paid parental leave
• Competitive pay
• A full suite of traditional benefits
• Training/Advancement opportunities
• 401k with company-match
• Mental health wellness support
• Financial wellness education
• Company-contributed HSA
• Headquarter perks including gym, pickleball, snacks & drinks, arcade, theater room, monthly All Hands lunch