Seeking a proactive, results-oriented Marketing Manager for an innovative family-owned enterprise specializing in solutions that enhance organizational operational settings. This pivotal leadership position involves overseeing marketing strategy and implementation, partnering with executives and sales personnel to leverage data-driven insights, direct team efforts, expand digital presence, and foster lead generation via diverse channels to boost customer acquisition.
Key Responsibilities
- Develop and execute integrated marketing plans to fuel business expansion
- Oversee digital campaigns including search engine optimization, pay-per-click, social media, and email initiatives
- Create specialized technical and business-oriented marketing materials
- Handle marketing expenditures and monitor return on investment
- Evaluate industry trends, rival activities, and client data for informed strategies
Qualifications
- Demonstrated background in business-to-business marketing, preferably in construction materials, manufacturing, or niche supply sectors
- Proficiency in digital marketing tools and analytics software such as CRM systems, Google Ads, Meta Ads, and SEMrush
- Superior writing and interpersonal communication abilities
- Robust planning and project coordination expertise
- Familiarity with trade exhibitions and custom events advantageous
- Practical approach to converting plans into tangible outcomes
- Bachelor’s degree in Marketing, Business, or equivalent discipline, with CIM certifications preferred
Benefits And Growth
- Annual salary ranging from £55,000 to £60,000 plus performance bonus
- Adaptable work schedule incorporating hybrid arrangements