Growth Marketing Manager at Valsoft Corporation, Montreal, Canada

We are seeking a Growth Marketing Manager for our Montreal team to enhance brand visibility, acquire customers, and boost revenue for innovative AI and fintech ventures, blending strategic planning with practical implementation.

Key Responsibilities

• Design and execute data-informed marketing strategies aligned with business objectives to support customer acquisition and retention.
• Expand market reach and generate high-quality leads through targeted tactics.
• Independently manage the overall marketing operations with minimal oversight.
• Boost brand presence via digital, content, and event-based efforts, including compelling messaging and social media development.
• Evaluate campaign results, track key metrics, and refine approaches to improve return on investment, with regular leadership updates.
• Oversee digital ad campaigns on platforms like Google and LinkedIn, optimizing SEO, SEM, email, and social strategies for better conversions.
• Direct production of engaging content such as articles, case studies, and media releases, ensuring brand consistency across channels.
• Collaborate on high-impact landing pages and marketing materials for optimal user journeys.
• Pursue partnerships and represent the company at industry events, trade shows, and networking functions.
• Examine customer patterns, competitive landscapes, and market shifts to inform strategy enhancements and performance gains.

Qualifications

• Over 5 years in B2B marketing, preferably in fintech, SaaS, AI, or payments sectors.
• At least 2 years in SaaS software marketing.
• More than 5 years in digital marketing, including 2+ years targeting international audiences.
• Demonstrated success in lead generation and revenue expansion via marketing initiatives.
• Proven expertise in swift client acquisition for new products or market entries.
• Proficiency in digital marketing, paid advertising, SEO, and automation tools like HubSpot.
• Strong abilities in narrative development and content production to foster engagement and sales.
• Background in event marketing and professional networking.
• Skill in data analysis and converting insights into effective marketing plans.
• Capacity to execute efficiently on constrained budgets with a proactive mindset.
• Robust work ethic, high organization, and focus.
• English proficiency in writing and speaking is advantageous.
• Legal work authorization in Canada.

Education

Bachelor’s Degree

Benefits And Growth

• Join dynamic AI and fintech companies leading in innovation.
• Autonomously direct marketing efforts with significant strategic influence.
• Collaborate intimately with executives to propel business expansion.
• Receive competitive compensation plus performance incentives.
• Access career progression opportunities amid ongoing company scaling.