Demand Generation Manager (Remote) at Constructor, Remote in United States

The Demand Generation Manager will lead the development and implementation of multi-channel marketing initiatives to create sales-qualified opportunities throughout the customer journey, focusing on both targeted account-based efforts and broader campaigns while integrating strategy, technology, and data analysis.

Key Responsibilities

• Develop and manage multi-channel campaigns to generate sales-qualified opportunities across the marketing funnel
• Create personalized 1:few programs, including email sequences, webinars, and paid advertising, to enhance brand visibility and pipeline in key accounts
• Collaborate with the Demand Generation Lead on larger-scale 1:many initiatives
• Utilize tools like HubSpot, 6sense, and Salesforce to segment audiences, conduct tests, and refine campaigns for better conversion rates
• Deliver performance reports on campaigns and meet targets for pipeline generation and sales-qualified opportunities
• Partner across teams including Sales, Content, and Product Marketing to align on strategies and goals

Qualifications

• 2-4 years in B2B demand generation or growth marketing with proven results in pipeline and opportunity creation
• Practical expertise in HubSpot, 6sense, and Salesforce
• Background in developing and running scaled 1:many programs like email nurtures, webinars, and paid efforts, plus 1:few targeted account strategies
• Advanced analytical abilities to construct reports, analyze funnel data, and optimize based on insights
• Strong teamwork skills, especially with Sales on account lists, opportunity criteria, and iterative feedback
• Knowledge of A/B testing, audience grouping, and multi-touch attribution in SaaS or tech environments
• Flexibility to work across U.S. and European time zones for a distributed global team

Benefits And Growth

• Unlimited vacation policy with encouragement to take at least three weeks annually
• Competitive salary package including equity through stock options
• Fully remote work arrangement allowing choice of location
• Home office setup stipend to support remote productivity
• Provision of Apple laptops for new hires
• Annual training and development budget for professional growth
• Maternity and paternity leave benefits for eligible staff
• Opportunities to collaborate with talented colleagues for career advancement and impact
• 100% company-paid health insurance coverage for U.S. employees