EarthCam seeks a results-driven Growth Marketing Manager to lead acquisition, SEO, GEO, analytics, and lead generation efforts across B2B and B2C platforms, partnering with Sales, Product, and Creative teams to deliver measurable business impact.
Key Responsibilities
- Own SEO strategy and ongoing optimization across company websites
- Develop and execute customer acquisition and lead generation campaigns
- Support GEO initiatives to improve visibility in AI-driven search platforms
- Monitor website performance and identify growth opportunities
- Analyze campaign results and deliver actionable recommendations
- Manage and optimize SEM and digital marketing campaigns
- Build dashboards, track KPIs, and report on performance
- Identify and improve conversion funnels and acquisition paths
- Collaborate with Sales and Product teams on growth initiatives
- Coordinate with internal teams to execute campaigns and website projects
- Research industry and AI search trends to uncover new opportunities
- Integrate AI-powered tools into marketing workflows for improved efficiency
Qualifications
- Bachelor’s degree in Marketing, Business, Communications or related field preferred
- 4+ years in Growth Marketing, Digital Marketing, SEO, or Performance Marketing
- Hands-on SEO, website optimization, analytics, and lead generation experience
- Proficiency with tools such as Google Analytics, Search Console, SEMrush, or Ahrefs
- Experience optimizing digital campaigns and conversion funnels
- Familiarity with GEO, AI search trends, and evolving search behaviors is a plus
- Experience using AI-powered marketing, content, or automation tools preferred
- CRM and marketing automation experience preferred
- Strong analytical, data-driven mindset with excellent problem-solving skills
- Effective communicator comfortable balancing multiple priorities
Education
Bachelor’s Degree
Benefits And Growth
- Salary starting at $100,000
- 100% company-paid health insurance (single coverage)
- Dental and vision insurance
- 401(k) with company match
- Paid time off and holidays
- Complimentary meals and snacks
- Team events, BBQs, and annual company Olympics