Field Marketing Manager Americas at Fenergo, New York, United States

The Field Marketing Manager develops and executes account-level marketing strategies to boost engagement, accelerate pipeline, and drive revenue growth across targeted accounts in the Americas region, working closely with sales teams to align efforts with commercial goals.

Key Responsibilities

• Partner with sales to develop and deliver account-level marketing plans
• Contribute to regional digital strategy and demand generation in coordination with central marketing
• Define persona-based engagement strategies and ensure buying committee coverage
• Align marketing activities with commercial priorities and milestones
• Own and execute multi-channel campaigns across digital, events, and executive programs
• Support opportunities with tailored messaging, content, and competitive positioning
• Serve as embedded marketing lead within commercial pods, partnering daily with AEs and SDRs
• Run campaigns to support onboarding, product adoption, cross-sell/upsell, and renewals
• Track and report account-level engagement performance, using data to optimize targeting and messaging

Qualifications

• 5+ years proven experience in Account-Based Marketing (ABM) or B2B marketing
• Strong collaboration skills with sales and cross-functional teams
• Expertise in multi-channel campaign execution
• Data-driven mindset with experience in performance tracking and optimization
• Ability to translate business goals into practical marketing plans
• Proficiency in Salesforce, Demandbase, Marketo, and On24
• Excellent written and spoken communication skills

Benefits And Growth

• Comprehensive Medical, Dental, and Vision coverage through Cigna
• Salary: $200k
• Access to Cobra Coverage
• Employee Assistance Programme via Cigna
• 401k retirement savings plan
• Life, Accident, and Disability Cover through Cigna
• Savings and Transformation Scheme
• Annual performance-based company bonus
• 20 days Paid Time Off (PTO) annually plus 3 company closure days
• Access to Fenergo University training programs
• Buddy system for new starters
• Work on cutting-edge Fintech product
• Defined training and career development tracking
• Complimentary office lunches
• Work From Home set-up allowance