You will support the marketing team in delivering the company’s strategy, executing integrated campaigns and promotional activities focused on digital marketing to drive growth and build brand awareness.
Key Responsibilities
- Implement marketing communications strategy and annual programme of integrated campaigns in collaboration with the Head of Marketing and stakeholders
- Build understanding of customers’ industry and translate insights into compelling messaging
- Expand use of inbound and digital marketing to boost engagement and generate new business
- Deliver integrated marketing activities including social media, content marketing, online advertising, email, webinars, trade shows, networking, surveys and PR
- Create marketing assets such as emails, video, website content, presentations, social posts, brochures, blogs, case studies, white papers and presentations
- Support planning and management of events and exhibitions
- Work with external agencies as required
- Refine campaign messaging using market intelligence, competitor data and surveys
Qualifications
- Marketing or business-related degree
- Strong B2B digital marketing and communications experience
- Strategic thinker with creative flair and ability to take ideas from concept to implementation
- Excellent analytical skills with aptitude for translating technical concepts into business benefits
- In-depth digital marketing and social media knowledge and experience
- Exceptional organisational skills and ability to manage multiple priorities
- Strong networking, team building and stakeholder management skills
- Excellent copywriting skills and strong attention to detail
- Driven and deadline-focused with strong self-motivation
Benefits And Growth
- 25 days holiday plus bank holidays
- 3 days paid leave for Christmas period shut-down
- 1 day’s paid leave for birthday
- Hybrid working with minimum 2 days in office
- Private health care
- Life assurance
- Income protection scheme
- Company pension scheme
- EV car scheme
- Cycle-to-work scheme