The Audience & Experience Marketing Manager role at Christie Lites emphasizes designing unforgettable customer interactions for lighting designers, fostering emotional connections and loyalty to establish the company as their preferred partner.
Key Responsibilities
- Develop and implement high-touch engagement strategies such as designer summits, VIP events, and personalized client journeys
- Cultivate enduring client relationships through ongoing interactions rather than isolated engagements
- Analyze and eliminate obstacles in the customer journey to enhance overall satisfaction
- Convert customer insights into impactful experiences that resonate personally with clients
- Partner with cross-functional teams to shape global client interactions and advance relationship-oriented marketing practices
Qualifications
- Expertise in crafting experiences over traditional campaigns
- Deep empathy for customers as individuals, extending beyond mere data analysis
- Proven success in building customer loyalty and retention
- Ability to articulate client personas vividly and humanely
- Inquisitive mindset focused on improving client experiences
- Background in experiential marketing, live events, entertainment, hospitality, luxury brands, or relationship-focused B2B settings
Benefits And Growth
- Opportunity to pioneer a customer-centric marketing department
- Direct influence on cultivating valuable international client partnerships
- Collaborative environment promoting independence, innovation, and forward-thinking approaches