Events & National Account Manager at Jacuzzi Group, Remote in United States

Own the full performance of the Field Marketing Event team and the Home Depot partnership, driving revenue, lead generation, and consistent store-level execution across an assigned territory through hands-on leadership, data-driven program management, and executive relationship development.

Key Responsibilities

• Deliver regular product knowledge trainings to Home Depot associates and supervisors to improve lead generation behaviors.
• Create and update training materials including in-store demos, talk tracks, and digital assets aligned with product and promotional changes.
• Measure training impact by tracking lead volume, quality, and conversion rates, and refine content based on results.
• Manage day-to-day store performance within the territory against defined weekly and monthly lead targets.
• Oversee field lead generation activities such as events, in-aisle programs, displays, and associate referrals.
• Coach lead takers on prospecting, qualification, and referral quality to improve downstream conversion metrics.
• Diagnose underperforming stores and create targeted improvement plans covering training, staffing, merchandising, and events.
• Represent the program in store visits, district meetings, and regional reviews to strengthen brand positioning.
• Build and maintain strong relationships with Home Depot store, district, and regional leadership.
• Develop the annual strategic plan for the Home Depot channel, including revenue goals, initiatives, and resource allocation.
• Prioritize highest-ROI stores, events, and categories to accelerate field-generated revenue.
• Collaborate with Sales, Marketing, Operations, and Installation teams to ensure lead quality and customer experience.
• Forecast and manage field activity, event, and staffing budgets against expected returns.
• Analyze weekly lead-taker data to detect productivity trends, quality issues, and event ROI.
• Prepare and deliver weekly, monthly, and quarterly business reviews with findings, root-cause analysis, and action plans.
• Convert insights into specific coaching, training, event, and staffing decisions.
• Maintain accurate CRM and lead-management reporting for pipeline visibility and forecasting.

Qualifications

• Bachelor’s degree in Business, Marketing, or related field, or equivalent professional experience.
• 3–5 years in field sales, retail program management, lead generation, or big-box partnership management.
• Proven ability to drive revenue growth in retail or in-store environments.
• Experience training, coaching, and motivating front-line retail associates.
• Strong analytical skills to interpret lead, sales, and conversion data and communicate insights.
• Proficient in Microsoft Excel and PowerPoint; comfortable with CRM and lead management platforms such as Salesforce.
• Excellent verbal and written communication skills with executive-level presentation experience.
• Valid driver’s license and willingness to travel regularly within assigned territory.
• Direct experience with The Home Depot, Lowe’s, or similar national big-box retailers preferred.
• Background in home improvement, home services, or consultative lead-driven sales preferred.
• Experience building event-based or in-store lead generation programs from the ground up preferred.

Education

Bachelor’s Degree

Benefits And Growth

• Positive work culture
• 401(k) with matching
• Dental insurance
• Employee discount
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Vision insurance
• Compensation: $85,000+ base plus generous bonus structure (based on experience)