Event Marketing Specialist at Kaseware, Inc., Denver, United States

Drive lead generation, customer engagement, and brand awareness by planning and executing webinars and in-person events for two B2B SaaS security brands. Own the full event lifecycle from strategy and logistics to performance tracking, while collaborating with internal teams and reporting to the VP of Marketing.

Key Responsibilities

• Develop detailed event plans, timelines, and budgets for webinars and conferences
• Build and maintain relationships with vendors, partners, and industry associations
• Coordinate all logistics including venue selection, contracts, vendor oversight, booth setup, and attendee registration
• Collaborate with leadership, product, sales, and marketing teams to identify topics, secure speakers, and create content
• Partner with the marketing team to produce email templates, web pages, creative assets, and printed materials
• Create comprehensive promotional plans including pre-event, during-event, and post-event social and email campaigns
• Set goals and report on event performance metrics such as attendance, leads generated, and registration conversions
• Attend and support all virtual events and most in-person events
• Assist sales and account teams with planning and executing meetings at live events
• Manage ordering and shipment of swag, booth materials, banners, and other supplies
• Provide on-site support tasks including transportation, signage, setup/teardown, A/V, and catering

Qualifications

• Bachelor’s degree in Marketing or related field
• 2-4 years of experience managing webinars, ideally in B2B SaaS
• 2-4 years of experience in event coordination and management
• Proficiency with webinar and marketing platforms such as Zoom and HubSpot
• Proficiency with project management tools such as Monday or ClickUp
• Willingness to travel up to 25% of the time
• Proven track record of delivering growth through webinars and in-person events
• Ability to manage multiple events simultaneously from concept to completion
• Strong written and verbal communication and presentation skills
• Excellent attention to detail, time management, and organizational skills
• Comfortable working independently and collaboratively in a fast-paced environment
• Experience in Security, Military, Law Enforcement, or Public Sector is a plus

Education

Bachelor’s Degree

Benefits And Growth

• Salary range: $65,000-$85,000 per year
• Excellent health, dental, and vision insurance with generous company contribution
• Flexible Spending Accounts
• Unlimited paid vacation
• 12 paid company holidays
• Paid sick time
• Paid parental leave
• 401k with company matching
• EcoPass for Colorado-based employees
• Reports to VP of Marketing with growth opportunities in a fast-growing team