Events & Field Marketing Associate at Digital, Singapore City, Singapore

Support the planning and execution of regional events and field marketing activities to enhance brand visibility and cultivate sales opportunities in Southeast Asia for a fintech organization.

Key Responsibilities

• Facilitate complete execution of conferences, roundtables, webinars, partner events, and networking activities.
• Aid in event planning, registration handling, attendee outreach, and on-site management.
• Guarantee an efficient and polished experience for participants and partners.
• Orchestrate promotional efforts encompassing email invites, landing pages, social media posts, and sales materials.
• Boost registrations, participation, and interaction in marketing initiatives.
• Arrange venues, vendors, production support, merchandise, and logistics for event materials.
• Monitor schedules and confirm timely completion of all deliverables.
• Handle post-event lead integration and data accuracy in Salesforce CRM.
• Facilitate transfer of leads to sales development representatives and sales personnel.
• Contribute to performance metrics analysis covering registrations, attendance, leads generated, and pipeline impact.
• Collaborate with regional internal teams and external collaborators.
• Promote synergy among marketing, sales, and partnerships departments.

Qualifications

• 2-3 years in field marketing, events marketing, campaign management, or demand generation.
• Preference for background in B2B, SaaS, fintech, or dynamic commercial settings.
• Robust project management capabilities for handling concurrent deadlines.
• Proficiency with Salesforce and tools like Marketo, HubSpot, or equivalents.
• Superior English communication skills, both written and verbal.
• Desirable: Involvement in high-growth startups, scale-ups, or tech firms.
• Desirable: Familiarity with Southeast Asia regional campaigns.
• Desirable: Proficiency in languages like Mandarin, Bahasa Indonesia, Thai, or Vietnamese.
• Desirable: Previous support for conferences, trade shows, or partner events.

Benefits And Growth

• Initial 12-month full-time contract position with opportunities for extension or permanent placement depending on performance and company requirements.