Email/SMS Marketing Manager at Hi-Altitude Brands, Remote in United States

Mid-senior Email/SMS Marketing Manager responsible for building, deploying, and optimizing lifecycle campaigns that drive retention, subscription growth, and customer lifetime value for a DTC health and wellness supplement brand.

Key Responsibilities

• Build, QA, and deploy email and SMS campaigns and automated flows in Klaviyo against the lifecycle roadmap.
• Manage campaign calendars, dynamic content, segmentation, and on-site subscriber acquisition flows.
• Maintain list hygiene, deliverability monitoring, and documented pre-send QA processes.
• Serve as Klaviyo platform administrator and troubleshoot integrations with Shopify Plus and Recharge.
• Reconcile data across platforms, produce accurate reporting, and execute A/B tests.
• Coordinate with copy, ecommerce, and CX teams on messaging and subscription touchpoints.

Qualifications

• 3-5+ years executing email and SMS marketing at DTC consumer brands, preferably health, wellness, beauty, or consumables.
• Deep hands-on Klaviyo expertise including advanced flows, segmentation, deliverability, A/B testing, and analytics.
• Hands-on experience with Shopify Plus and Recharge in a subscription DTC environment.
• Proficient in HTML/CSS for email templates and rendering troubleshooting.
• Advanced Excel/Google Sheets and AI tool proficiency for data analysis and reporting.
• Documented QA discipline with a track record of zero major send errors at scale.
• Experience reconciling data across email, subscription, ecommerce, and attribution platforms.
• Strong understanding of email and SMS compliance (FTC, TCPA, CAN-SPAM, GDPR).
• Excellent written communication and ability to work independently against a roadmap.

Benefits And Growth

• Competitive salary $110,000-120,000 per year plus bonus eligibility.
• Flexible time off, 9 company holidays, and paid birthday off.
• 100% company-paid medical, dental, vision, life insurance, and short-term disability.
• 3% employer 401(k) contribution regardless of participation.
• Matching charitable contributions up to $2,500/year.
• $1,200 annual work-from-home stipend.
• Employee recognition program, product samples, discounts, and professional development fund.
• Free Calm app subscription and pet insurance.