Email Marketing Manager at Silencer Shop, Leander, United States

Lead email and SMS marketing initiatives for a high-growth firearms accessory retailer, owning campaigns, automations, segmentation, deliverability and performance optimization to drive measurable revenue and retention.

Key Responsibilities

• Own and continuously optimize the full email and SMS ecosystem
• Build targeted campaigns, automated flows and segmentation strategies
• Manage deliverability, list hygiene and technical performance
• Run A/B tests and iterate quickly on creative and messaging
• Collaborate with social, SEO, web and creative teams on cohesive brand storytelling
• Leverage AI tools to accelerate production while maintaining quality

Qualifications

• Strong e-commerce email marketing experience
• Proficiency with segmentation, lifecycle marketing and marketing analytics
• Creative instincts with strong copywriting ability
• Comfort with photography and Adobe Suite tools
• Ability to operate independently with high attention to detail
• Familiarity with internet culture and meme-style comms
• Interest in and comfort around firearms and the 2A community