CRM Specialist Klaviyo · Bote.agency at REACH, Remote in France

Technical CRM specialist focused on managing Klaviyo infrastructure and automation flows for premium DTC brands in an output-driven freelance setup.

Key Responsibilities

• Design and maintain Klaviyo automation flows including welcome, abandoned cart, post-purchase, winback and post-diagnostic sequences with advanced conditions, splits and triggers
• Troubleshoot and resolve integration issues across Shopify, webhooks and data flows
• Perform systematic technical quality assurance on all outbound campaigns before launch
• Build and manage simple to complex customer segments using AND/OR logic, time windows and exclusions
• Maintain data consistency across integrations with Shopify, Recharge, Okendo, Hive and similar platforms
• Analyze CRM performance, document processes, monitor systems and conduct technical audits

Qualifications

• Strong technical logic with ability to reason through nested conditions
• Hands-on experience with at least one major automation platform such as Klaviyo, HubSpot, ActiveCampaign, Iterable or Customer.io
• Minimum two years experience in automation, CRM or growth marketing on mature tooling
• Proven ability to build complete automated flows from trigger through conditions to actions
• Understanding of API concepts including GET, POST and webhooks
• High attention to detail with rigorous testing and proactive process improvement mindset
• Self-starter who investigates issues independently rather than waiting for direction
• Daily user of Claude AI for debugging, brainstorming, documentation and prompt generation
• Clear written communication skills for async collaboration via Slack
• Fluent French required

Benefits And Growth

• Compensation: 1500€ to 2500€ monthly freelance rate depending on profile
• Long-term freelance engagement, 5 days per week
• Fully remote and fully async with flexible hours
• Timezone flexibility within ±2 hours of Paris
• Join an expert freelance collective with output-driven, no-bullshit culture
• Work with stack including Klaviyo, Shopify, Asana, Slack and Notion