Seeking a Danish-speaking CRM Manager for a thriving iGaming firm in Copenhagen to spearhead data-informed campaigns that drive customer engagement, retention, and reactivation across multiple channels.
Key Responsibilities
- Develop and refine CRM strategies to enhance player retention and involvement.
- Design tailored campaigns via email, SMS, push notifications, and in-app communications.
- Examine customer data and behaviors to inform segmentation and precise targeting efforts.
- Partner with marketing, product, and data groups for integrated CRM rollout.
- Track essential performance metrics, evaluate campaign results, and recommend improvements.
- Maintain alignment of CRM messaging with brand voice, regulatory standards, and ethical gaming practices.
- Conduct A/B testing and explore innovative approaches to increase player value over time.
Qualifications
- Native or fluent Danish speaker with excellent English skills.
- At least two years in CRM roles, ideally in iGaming, e-commerce, or online marketing.
- Analytical aptitude paired with hands-on use of CRM systems and automation software.
- Skill in building engaging customer paths and retention tactics.
- Background in customer segmentation and loyalty schemes.
- Solid project coordination abilities and meticulous approach.
- Enthusiasm for iGaming is advantageous.
Benefits And Growth
- Join an expanding global iGaming organization.
- Access a contemporary office space in Copenhagen.
- Opportunities for career advancement and continuous training.
- Vibrant team atmosphere featuring stimulating initiatives.
- Attractive compensation and comprehensive perks.