Content Editor - TrainingPeaks at Peaksware, Louisville, United States

The Content Editor at TrainingPeaks manages and produces engaging content for blogs, newsletters, and educational resources to support endurance athletes and coaches, develops content strategies, and analyzes performance metrics.

Key Responsibilities

• Source content from qualified endurance coaches for the athlete blog, newsletters, and TrainingPeaks.com
• Edit recorded video and audio using relevant software for the e-learning platform
• Create original, high-quality content that meets brand standards and engages audiences across platforms
• Develop the brand content operations strategy, establish the annual editorial calendar, and define priorities
• Establish content KPIs, monitor weekly and monthly performance, and report findings to brand leadership
• Collaborate with stakeholders to refine content strategies, ensuring innovative approaches to achieve business goals
• Edit articles for quality, accuracy, voice, and tone
• Draft weekly and monthly newsletter content
• Monitor article performance metrics
• Repurpose existing articles and create new ones as required
• Support the marketing team with content planning and campaign strategies
• Handle additional assigned duties

Qualifications

• 1-3 years of experience in journalism or marketing
• Proficiency with WordPress or similar CMS
• Proficiency with video editing tools like Camtasia
• Proficiency with audio editing tools like Audacity
• Copyediting expertise
• Proven ability to produce original, captivating content for varied audiences and platforms
• Skill in developing and implementing distinctive content concepts to boost brand visibility and align with objectives
• Knowledge of AP Style
• Familiarity with Google Analytics
• Understanding of SEO and AEO best practices
• Some experience leading a team of contributors or writers

Benefits And Growth

• Annual salary range of $48,548-$80,914 based on experience, skills, certifications, and location; eligible for bonuses
• Comprehensive health benefits including medical, dental, vision insurance; health savings and flexible spending accounts; paid parental leave; employee assistance program
• Company-paid short-term and long-term disability, basic life insurance, and AD&D; optional supplemental life insurance
• 401(K) with company match
• 12 paid holidays and discretionary flexible time off
• Free access to company products, corporate discounts, and professional development resources
• On-site fitness facility (PARC), locker rooms, showers, secure indoor bike storage, and e-bikes for employees
• Access to on-site music and podcast studio
• Opportunities for continued education valued through various formats including degrees, certifications, and self-teaching