Marketing Specialist at FICS, Inc., Addison, United States - 20 Mar

FICS, Inc. seeks a dynamic Marketing Specialist to partner with the Marketing Director in developing and executing marketing strategies for advanced loan origination and servicing software solutions. The position focuses on producing compelling content, overseeing digital campaigns, handling advertising efforts, and evaluating market trends to maintain a competitive edge.

Key Responsibilities

• Design and implement effective marketing strategies
• Create engaging content
• Manage digital marketing campaigns and advertising
• Analyze market trends to identify opportunities
• Take a lead role in advertising initiatives

Qualifications

• Bachelor’s degree in Marketing, Advertising, Communications, or related field
• At least four years of marketing experience, including strategy development and implementation
• Graphic design experience, ideally in mortgage, financial, or software sectors
• Significant experience as a marketing specialist or equivalent
• Design samples and marketing campaign examples available upon request
• Intermediate to advanced proficiency in Adobe CC (Illustrator, Photoshop, InDesign, Acrobat)
• Working knowledge of Microsoft Office (Word, Excel, Outlook, PowerPoint) and ability to learn company software
• Physical capability to handle convention booth assembly and disassembly
• Strong analytical skills for measuring and reporting campaign effectiveness
• Detail-oriented with excellent organizational and project management abilities
• Collaborative team player with independent work capacity
• Strong written and verbal communication skills for content creation
• Preferred experience in email marketing
• Creative mindset with eagerness to learn and innovate

Education

Bachelor’s Degree